After having spent a little bit of time preparing for 2 podcasts, I gave some thought to how this could be relevant at work. Since I am working as a freelancer, I had a thousand ideas popping into my head while I rode my bike, this afternoon. I have worked with clients from varying industries and thought it could apply in most of them in some way.

For example, real estate sellers often spend a great deal of money on video. Perhaps, if a client did not want that kind of expense for the listing, a podcast with a number of descriptive words would be more appealing to some than reading it from a webpage.

Or, perhaps a doctor could have simple instructions on how to re-dress a wound or provide a patient with a take home of the risks and benefits of a procedure. In my 2 podcasts for the week, I chose to speak about end-of-life care because I am a volunteer with my local hospice. And, I think it would be valuable to gather stories to share, so that others understand the value in starting the conversation early.

Corporate storytelling has become so popular that it surprises me that podcasting has not replaced blogging. It appears that the possibilities are endless, so much so, that when I googled “best podcasts” a number of lists popped up. Including, “The 25 Best Podcast Episodes Ever,” by David Haglund and Rebecca Onion on Slate.com . Be sure to listen to a few and let me know if you think you could tell corporate story or business bio on podcast.